Nowadays, anyone with a reliable Internet connection and basic website and communication skills can start a money-making online business even if they have little or no money to invest into it.
Is it that time of the year for you when your sales have slowed down or come to a halt?
Large and small businesses are continuing to embrace the remote work culture.
As the COVID-19 pandemic is spreading rapidly, small businesses especially have been facing difficulties.
There is a myriad of reasons behind each purchase. However, contrary to a popular belief, reducing the price of your products is not the optimal way to increase your market share.
When a company seeks to attract customers passionate about innovation, experimentation and the pursuit of the ultimate truth, it must become a Magician.
Customers buy from certain brands because they are cheap, or because they offer quality products.
Some brands are fighters, wheres others are lovers. What they will become depends entirely on the audience they seek to attract.
Often, we appreciate businesses dealing with serious matters who retain their sense of humor. In spite of their product or service, these brands remain lighthearted and optimistic.
Customers don’t only want to buy quality products from companies. Most often, what they truly want to buy is the story.
