Why would you take a scattergun approach to your marketing, burning through your budget with untargeted content, when you have the option to take a refined approach?
Target Audience
One of the firsts things you should do when developing your marketing strategy is to first define who your target audience is.
One of the most common questions I’m repeatedly asked by clients, as an Internet marketing strategist, is what the best way is for building an audience for their brand online.